Thursday, 11 Jul 2019 08:35 GMT

Smart Print to deliver ‘more than just print’

Digital print solutions and consumables provider Smart Print has pledged to demonstrate kit on its stand at The Print Show 2019 that will encourage visitors to seek growth opportunities in new markets.

Smart Print is a regular at The Print Show and will return this year to build on its success at previous events by speaking to as many people as possible about its digital print kit.

Paul Stead, who heads up sales at Smart Print, says the key aim for the company will be to display equipment that can deliver ‘more than just print’.

“We are hoping to provide visitors with a package of creative applications along with an explanation of ‘how to design for current digital capabilities’ and ‘how to delight your own customers’,” Stead says, adding: “We want people to leave us thinking ‘I didn’t know I could do that!’”

Although Stead stops short of revealing what kit Smart Print will be showing at the NEC this September, he says the show’s wide-reaching appeal means that the company will be able to speak with visitors from all corners of the market.

“The Print Show is a great draw for printers, print buyers and creative agencies, all of whom we enjoy spending time with,” he comments, adding: “Getting close exposure to numbers of these people makes for a worthwhile investment.”

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